Networking professionals, novices, and students consistently reach for books as a part of their learning whether it be for the classroom, certification study, or on the job. And since 1997, those networkers have looked to Cisco Press for the authors who will best help them succeed. Cisco Press authors are motivated by the desire to share with students and peers the best practices they have discovered to help achieve the goal of building scalable, secure networks.
Authors choose to write for Cisco Press for a number of reasons. As the official publisher of Cisco Systems, Cisco Press authors can be sure of receiving support from Cisco Systems. As well, the Cisco Press team provides second-to-none support from its Editorial, Marketing, and Production teams. And once their books are published, Cisco Press authors enjoy worldwide distribution from Pearson's sales groups and the association with the Cisco Systems logo on the front cover.
To ensure that each project receives the fairest possible review, Cisco Systems requests that you submit a proposal and your résumé or curriculum vitae for evaluation and consideration by Cisco Systems, Cisco Press, and reviewers.
Your proposal should include the following information:
Book Title and Tagline
Provide one sentence that summarizes the book's mission.
Complete Book Outline
The outline should include chapter titles, chapter topics, and chapter subtopics. The table of contents (TOC) is the blueprint for your work and should be complete and detailed. Include explanatory notes as necessary. This helps reviewers understand the structure of the manuscript.
Please describe why the topic you'd like to write about is of considerable market interest and what problem this book will solve for the customers.
In not more than one page, describe how the book will achieve the goals set forth in the mission and Topic Summary. Include topic coverage, reference or tutorial features, special features to be included, CD- or web-based ideas that could add value to the book.
Target Audience Evaluation
Who are the book's primary and secondary audiences (network designers, CCIE candidates, project managers, IS managers, CTOs, students, etc.)? Provide example job descriptions, affiliations, experience level, and required knowledge of each audience.
What is the estimated market size of the intended audience?
Please list four or five ways in which the reader will benefit from having read your book and learning the material. What can they do with this knowledge? How are they better off with it?
Provide a one- or two-paragraph bio. Why are you an excellent candidate to write this book?
Please outline the book's estimated page count, time needed to complete the manuscript, and special features. For example, will the book include configuration examples or post-chapter tests?
CD-ROM or Online Supplements
Do you have ideas for CD-ROMs or online supplements that would add value to your book?
Consider existing works in this field and discuss their individual strengths and weaknesses. This material is written for reviewers and not for publication, so please be honest and direct. Describe the advantages your book has over the competition, and how it will be similar to, as well as different from, its competition in terms of level, style, topical coverage, and depth. If significant books are now available, explain why you chose to write another book in this area. Please mention all pertinent titles even if they compete with only a portion of your book.
Supply a brief listing (at least five points) of what you consider to be the outstanding or unique features of the work. These are items that you would use to sell the book to a bookstore buyer. Who is and why this author? What problem does the book solve? What's different, compared to other books on this topic? (Include: organization, examples, case studies, experience of author, ties to leading products, etc.) What is going to grab someone's attention and encourage people to examine the book more closely?
Proposal and Manuscript Reviewers
Cisco Press will use reviewers of our own choosing, but we will also try to include individuals whose opinions you feel will be valuable. Can you suggest any? If the book has several distinct markets, try to recommend at least one reviewer from each. Naturally, we do not list the names of our reviewers without their permission. If you desire, we will submit the material to the reviewers anonymously.
Tell us about your professional experience including organizational memberships, education, awards/honors, and previous publications. Please also include: preferred salutation (Mr., Ms., Professor, nickname, first name), full name, date of birth, social security number or other national ID number, business and home addresses and telephone numbers, e-mail address, and preferred method and place of communication. If there is more than one author, please indicate a primary contact person.
With this material in hand, we can make an informed decision on your proposal, and if contracted for, both you and Cisco Press can be certain of the type of work to be produced.
On the list below, please find the name and e-mail address for the editor who covers the topic represented in your proposal. Send an e-mail to that person with your proposal and résumé/vitae as attachments, with "New Book Proposal" in the subject line.
David Dusthimer, Associate Publisher
Brett Bartow, Executive Editor
Cisco Certification, General Networking, Security, IP Communications, VoIP
Mary Beth Ray, Executive Editor
Cisco Networking Academy, CCNP Certification, Cisco Networking Technology: Wireless, Storage, Data Center